Know how your audience
will feel about your content,
before it’s even published.
Know how your audience will feel about your content, before it’s even published.
We know that creating effective marketing campaigns is all about engaging your audience on an emotional level. But how do you know which content will resonate with your target audience? That’s where Pulse comes in.
- What is Pulse?
What is Pulse?
Pulse is an innovative, AI-driven platform that predicts human emotional responses to your content before it’s even published. By leveraging the power of machine learning and natural language processing, Pulse enables marketing agencies to assess the efficacy of creative content before publishing, maximising the impact of marketing campaigns. Users can test and tweak copy to ensure it evokes the desired emotions, and when they’re satisfied, they can publish with confidence.
Our versatile market intelligence platform can be used to analyse a wide range of content, including adverts, blogs, social media posts, web copy, images, and even videos. Pulse can continually analyse thousands of social media posts to understand the public’s mood at any given moment, ensuring your content is always relevant and effective.
Why Pulse?
In today’s fast-paced digital landscape, it’s essential for marketers to create content that truly resonates with their target audience. Pulse offers a unique advantage by predicting the specific emotions your content will evoke, ensuring that your campaigns are highly engaging and drive results.
- Streamlined content optimisation
- In-depth social analytics
- Enhanced brand reputation
- Streamlined content optimisation
- In-depth social analytics
- Enhanced brand reputation
Roles
In today’s data-driven marketing landscape, professionals in many roles will greatly benefit from the capabilities of Pulse. From copywriters to campaign managers, Pulse offers tailored solutions that help optimise performance and drive meaningful results. With in-depth insights and powerful analytics, marketing professionals can make informed decisions, create compelling content, and stay ahead of their competition.
How does it work?
Pulse uses advanced machine learning algorithms and natural language processing to analyse your content and predict the emotional responses it will elicit. Our AI-driven platform examines the language, tone, and visual elements of your content, along with the current mood of the public, to provide accurate predictions of how your audience will feel when engaging with it.
The platform is user-friendly and intuitive, allowing you to quickly test and optimise your content for maximum impact, and schedule it for publication at the most opportune times.
Use Cases
Get in touch
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